CORPORATE & BRAND REPUTATION
Having a fruitful relationship with your stakeholders is crucial to the smooth running of your business and to protecting it, for example from media attacks or negative social media campaigns. This relationship needs to be cultivated and it is the result of a three step process: improving your corporate reputation; becoming a trusted actor for your stakeholders, and
building and managing a fruitful relationship with them, grounded in mutual trust. We are at your side to design the right strategy to work through these three steps and to map the most influential stakeholders and key opinion leaders. Improving and defending corporate reputation includes getting prepared to manage the crisis communication in case of protests, accidents, boycott, hostile media campaigns and similar. Building trusted relationships with key stakeholders is paramount. PUBLIC AFFAIRS
Relationships whose management demands specific skills and dedicated time. Relationships which need to be adapted and tuned in to a scenario which is constantly evolving and which, today, even more so than in the past, can never be taken as read. We work alongside companies to map out these relationships: from the political to the cultural, from the media and associative to the economic. LAW AND MORE
Actively understanding the law and engaging with it enhances both business and corporate image. Supporting corporate governance, which is the company’s heart, is our core business. We are able to provide legal services in Finance, Business Law, Competition, Labour and Business Ethics, as well as the protection and promotion of cultural heritage, through our law firm partner. We also have extensive experience in the provision of Codes of Ethics, coaching on their implementation and drafting of the organizational model. ETHICS IN MANAGEMENT
In the current business environment, governance and creating an ethical culture is even more important; with the accelerated pace of change, roles and tasks evolve constantly, requiring the ability to learn on the fly. Empowerment
We develop training projects on labour law themes and best working relationship management practices. Our goal is to provide managers with knowledge as well as operative tools to strengthen their professional role and position. Mindfulness counselling
Making managers aware of professional ethics and ethical codes observance, inspiring courses in leadership, workplace issues, cross culture issues. Awareness and inner growth paths focused on the single individual person: body, mind and emotions. Through a didactic approach, everyone is empowered to access their own personal authenticity and to have a clear vision of themselves and of their activities. CSR & CULTURE
The expansion of CSR has brought with it a greater requirement for business to evaluate its work in the community and its impact. The Art Bonus encourages businesses to invest in the restoration of cultural entities by offering them a tax bonus equal to a deduction of 65% of their donation in favor of museums, archaeological sites, archives, libraries, theaters, and lyrical symphony foundations. As CSR develops, arts activities with a community focus are particularly useful in engaging with stakeholders and influencing influencers, as they combine public initiatives with the opportunity to showcase a company’s commitment. Management of art restoration and communication
Feasibility study and restoration project, in partnership with local authorities and superintendents. Communication plan to value the sponsor firm’s relationships with the stakeholders and the territory/community. Two stages for authorities and companies:
CSR oriented art restoration: creation of employment in the area; engagement of public opinion through media and digital communication (crowdfunding). Conservation of Cultural heritage: Maintenance of the project after completion is important- it as also important for social cohesion. ENVIRONMENTAL ETHICS
The connections between the environment, business and corporate reputation is becoming more and more crucial for consumers, the media and institutions. This is particularly true for industries like food production, farming, chemical and so on. We support you to align your business with the best sustainability practices, communicating your commitment and the results you have achieved. Far from simply “green washing”, we support you through an holistic approach, taking into consideration all the different needs and demands around the environment: needs of companies, consumers, institutions, NGO’s. This is what we call The Italian Touch.
