SUBDVSN

SUBDVSN BTL & business development agency. Commercial & strategic relationships for brands, publishers, rights owners & service providers. Knowledge industry events.

SUBDVSN is an integration agency based in Sydney, Australia. We establish exciting, commercial relationships between brands, publishers, rights owners and service providers in creative, travel, action sports, fashion and music industries – and provide specialist skills to both sides of the equation. At our core, we offer five key services :

Tactical media and co-brand alignment
Event activation,

concepts & management
Custom content, publishing and design
Sponsorship sourcing and activation
Consumer promotions – retail & social

We represent a number of leading clients across travel, action sports, creative, fashion, technology and music – and own a series of events, websites and publications. We specialise in building communities through content and advocacy and activating those communities to deliver increased brand awareness. SUBDVSN
Level 6, 69 Reservoir Street
Surry Hills NSW 2010 Australia
P_02 8218 2154
SUBDVSN.com

Future Forward   is tonight, November 14th in Surry Hills, Sydney. www.frfwd.com SUBDVSN connections, DM if you'd like t...
13/11/2019

Future Forward is tonight, November 14th in Surry Hills, Sydney. www.frfwd.com SUBDVSN connections, DM if you'd like to attend. www.frfwd.com

Future Forward is a think tank event that presents a line-up of boundary breakers on stage sharing their digital/social media smarts.

The event offers 4 on-point keynotes, one group panel and a rare audience with progressive social & digital media innovators forecasting trends for 2020 and beyond.

All attendees also receive the ‘2019 Sharablee State of Social Digital Media Report’ – the analytics bible for the social/digital industry.

The line-up is amazing – their knowledge and trend forecasting is next level:

Chrishan Wirasinha – Founder Pedestrian
Ashley Chang - Head of Culture and Trends YouTube Google APAC
Jaden Harris – Founder Forever Network - #1 Social in Aus, 100M audience global
Alex Light – Commercial Director VICE
Gina Lednyak – Founder L&A Social, Telstra Business Woman of the Year
Michael McKeon – MD Sharablee Inc
Zoh Dowling – Senior Editor We Are Social (Moderator)

LinkedIn connections, DM me if you'd like to attend.

Be part of the next wave. See you at Future Forward

Pleased to announce Gina Lednyak as one of the guest speakers at Future Forward  . Thursday November 14. Sydney. www.frf...
13/11/2019

Pleased to announce Gina Lednyak as one of the guest speakers at Future Forward . Thursday November 14. Sydney. www.frfwd.com

Gina is the Founder and CEO of L&A Social, Australia's leading independent social media agency. L&A Social manages end-to-end social for some of the world's leading brands. Gina is also the 2016 NSW Telstra Young Business Woman of the Year, winner of AIMI Future Leaders Award and B&T 30 under 30.

Future Forward offers a rare audience with progressive social & digital media innovators forecasting trends for 2020 and beyond.

Individuals, agencies & brands, big changes are taking place in social/digital. Be part of the next wave. See you at Future Forward

Pleased to announce Jaden Harris as one of the guest speakers at Future Forward  . Thursday November 14. Sydney. www.frf...
11/11/2019

Pleased to announce Jaden Harris as one of the guest speakers at Future Forward . Thursday November 14. Sydney. www.frfwd.com

Jaden Harris is co-founder of Forever Network, a local start up social/digital media success story that is taking the sports lifestyle world by storm.

Their core platform, Basketball Forever, has topped the Sharablee State of Social report for two years running, as the #1 social publisher in Aus. Beating the established heavyweights across the top industry platforms.

Now reaching 100M per month globally, Basketball Forever outperformed the NBA on social for the 2019 NBA finals.

Jaden will share his inspiring story how a group of friends followed their passion, and how that journey continues to blow up expectations.

Future Forward offers a rare audience with progressive social & digital media innovators forecasting trends for 2020 and beyond.

Individuals, agencies & brands, big changes are taking place in social/digital. Be part of the next wave. See you at Future Forward

Pleased to announce MICHAEL MCKEON as a keynote speaker at Future Forward  . This week - Thursday November 14 in Sydney....
11/11/2019

Pleased to announce MICHAEL MCKEON as a keynote speaker at Future Forward . This week - Thursday November 14 in Sydney. www.frfwd.com

Michael will be exploring the value and opportunities analytics present digital/social media marketers, creators and their clients, in particular, post the prevalence of vanity metrics.

Michael is Managing Director Sharablee Inc APAC, providing social media measurement to the world. Michael is passionate about the impact of technology and data on businesses bottom line. He has an acute appreciation of the global business landscape, in particular opportunities within Asia Pacific.

Individuals, agencies & brands, big changes are taking place in social/digital. Be part of the next wave. See you at Future Forward

Pleased to announce ALEX LIGHT as a keynote speaker at Future Forward  . Thursday November 14 in Sydney. www.frfwd.com A...
07/11/2019

Pleased to announce ALEX LIGHT as a keynote speaker at Future Forward . Thursday November 14 in Sydney. www.frfwd.com

Alex will be asking “ARE THE KIDS ALRIGHT?” Exploring how brands can take positive actions to address some of the less-positive societal effects of social media.

Alex is Commercial Director AU/NZ at VICE, the world’s leading youth media and entertainment brand. Alex oversees Commercial operations for VICE, the digital media business; VIRTUE, the Creative Agency, and platform relationships with VICE Studios plus key client relationships.

Individuals, agencies & brands, big changes are taking place in social/digital. Be part of the next wave. See you at Future Forward

Pleased to announce ASHLEY CHANG as a keynote speaker at Future Forward  . Thursday November 14 in Sydney. www.frfwd.com...
06/11/2019

Pleased to announce ASHLEY CHANG as a keynote speaker at Future Forward . Thursday November 14 in Sydney. www.frfwd.com

Ash will explain the future of storytelling by discussing why traditional genre constructs are outdated, why niche is the new mainstream, why authenticity rules and how people are finding new types of utility on YouTube.

Ashley is Culture & Trends Lead for YouTube APAC at Google, exploring next evolutions. Prior to Google he was Senior Editor of ABC iview, Social Media Lead for ABC TV, foundation Editor-in-Chief of Pedestrian TV, and held roles with Sydney Morning Herald, triple j's Hack, Dazed and Confused, Monster Children and FBi Radio.

Individuals, agencies & brands, big changes are taking place in social/digital. Be part of the next wave. See you at Future Forward

Pleased to announce CHRISHAN WIRASINHA has joined the Future Forward   line-up, Thursday November 14 in Sydney.www.frfwd...
05/11/2019

Pleased to announce CHRISHAN WIRASINHA has joined the Future Forward line-up, Thursday November 14 in Sydney.

www.frfwd.com

Chris is co-founder of pop publishing phenomenon Pedestrian, Australia’s largest youth focused media brand. Pedestrian.tv has won back-to-back Mumbrella Media Brand of the Year Awards, set the bar for content in the local digital space and is Australia’s most successful digital publishing start-up.

Individuals, agencies & brands, big changes are taking place in social/digital. Be part of the next wave.

www.frfwd.com

Thrilled to announce Ashley Chang has joined the Future Forward   lineup as our 4th keynote speaker.  Ashley is Culture ...
29/10/2019

Thrilled to announce Ashley Chang has joined the Future Forward lineup as our 4th keynote speaker. Ashley is Culture & Trends Lead for YouTube APAC at Google, he will be sharing insights and exploring next evolutions in social/digital media. Don't miss it.

www.frfwd.com

Interesting..
15/10/2019

Interesting..

The bottle forms part of Carlsberg’s Together Towards Zero initiative, which includes a commitment to reach zero carbon emissions and a 30% reduction in its “full-value-chain carbon footprint” by 2030.

Snap + adidas partnership.
14/10/2019

Snap + adidas partnership.

Snapchat partnered with Adidas and Dick's Sporting Goods to launch its first sponsored, shoppable 8-bit mobile game on the app.

Excited to announce Future Forward Social - a rare audience with a line-up of progressive social & digital media innovat...
05/09/2019

Excited to announce Future Forward Social - a rare audience with a line-up of progressive social & digital media innovators forecasting the horizon for 2020 and beyond. October 10 in Sydney. http://www.frfwd.com

The first speakers have been announced, with more to come shortly. It's an amazing and unique line-up.

Some of the biggest changes to date in social media are taking place right now so be sure to check it out.

26/08/2019
Pleased to be working with marchintomerivale.com.au.
25/05/2015

Pleased to be working with marchintomerivale.com.au.

Oh what a wonderful festival! It's hard to believe that March into Merivale has already drawn to a close, but what a mad, wonderful,...

Our latest CURVY issue and exhibition is heading to NZ for Semi-Permanent. Hope to see you at the launch! http://ow.ly/e...
31/10/2012

Our latest CURVY issue and exhibition is heading to NZ for Semi-Permanent. Hope to see you at the launch! http://ow.ly/eTQUC

Semi-Permanent Creative Conferences

We've been working with Contiki on a new website called the EXCHANGE. Check it out. http://www.contiki.com/exchange
31/10/2012

We've been working with Contiki on a new website called the EXCHANGE. Check it out. http://www.contiki.com/exchange

The latest music, fashion, eats & nightlife trends across the globe from Contiki

Pleased to announce we are working with California Tourism. http://www.visitcalifornia.com/
31/10/2012

Pleased to announce we are working with California Tourism. http://www.visitcalifornia.com/

VisitCalifornia.com is the official consumer web site of the state of California. California travel information including California vacation, California tourism, California maps, California theme parks, California beaches, California travel information, California accommodations, California camping...

Pleased to announce Contiki & Inertia partnership across the new EXCHANGE website. Cool stuff in the pipeline. http://ow...
31/10/2012

Pleased to announce Contiki & Inertia partnership across the new EXCHANGE website. Cool stuff in the pipeline. http://ow.ly/eTRaa

The latest music, fashion, eats & nightlife trends across the globe from Contiki

Submissions for CURVY 2012 are opening this week! http://www.curvy-world.com/
29/10/2011

Submissions for CURVY 2012 are opening this week! http://www.curvy-world.com/

‘Post Apocalypse’ an exhibition featuring Melbourne artists Kaitlin Beckett and Aramas, has been described as “a journey into the post apocalypse of an alternate area… an anachronistic projection to a post human destruction.”Read More

Semi-Permanent Sydney wrapped this weekend. Checkout pics taken by Cybele Malinowski http://curvy-world.com/2011/05/semi...
19/05/2011

Semi-Permanent Sydney wrapped this weekend. Checkout pics taken by Cybele Malinowski http://curvy-world.com/2011/05/semi-sydney/

Semi-Permamanent Sydney wrapped on Saturday - another fantastic event in the now nine year series.

SUBDVSN is pleased to announce we are now looking after the sponsorship and media for Semi-Permanent. http://www.semiper...
05/04/2011

SUBDVSN is pleased to announce we are now looking after the sponsorship and media for Semi-Permanent. http://www.semipermanent.com/

Semi-Permanent Creative Conferences

25/03/2011
24/03/2011

our twitter is up! www.twitter.com/subdvsn Follow us :)

The SubDivision (SUBDVSN) is on Twitter. Sign up for Twitter to follow The SubDivision (SUBDVSN) and get their latest updates

21/03/2011

Are you an Aussie artist looking for suppport to take your latest project, publication or show to the next level? We'd LOVE to hear from you!

21/03/2011

Here we are! Thrilled to announce the launch of our new company. Stay tuned for regular updates and info.

Address

Level 6, 69 Reservoir Street
Sydney, NSW
2010

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Our Story

SUBDVSN is an integration agency based in Sydney, Australia. We specialise in BTL business development, commercial & strategic relationships for brands, publishers, rights owners & service providers. We own, operate and represent a series of leading events.

We establish exciting, commercial relationships between brands, publishers, rights owners and service providers in creative, travel, action sports, fashion and music industries – and provide specialist skills to both sides of the equation. At our core, we offer five key services : Tactical media and co-brand alignment Event activation, concepts & management Custom content, publishing and design Sponsorship sourcing and activation Consumer promotions We represent a number of leading clients across the knowledge industry, travel, action sports, creative, fashion, technology and music – and own a series of events, websites and publications. We specialise in building communities through content and advocacy and activating those communities to deliver increased brand awareness. SUBDVSN Level 6, 69 Reservoir Street Surry Hills NSW 2010 Australia [email protected] SUBDVSN.com

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