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Monday 9:30am - 6:30pm Tuesday 9:30am - 6:30pm Wednesday 9:30am - 6:30pm Thursday 9:30am - 6:30pm Friday 9:30am - 6:30pm

THE FNDTN

Name: THE FNDTN
Address: New York, NY, 10018, US
Telephone: +12125752373
Rating: 3.8

www.thefndtn.com The Foundation is a multi-facetted organization designed to help curate and build fashion and lifestyle brands. Our primary business is Sales.

We are a full service agency and pride ourselves on working closely with our clients (partners) to help take them to market in a stalwart and strategic manner that assimilates both business and image requirements. We are involved on many different levels with each brand to help build them monetarily while simultaneously enhancing their notoriety. We consider ourselves "brand architects", as we bel

ieve each brands' success depends on the way it is built. The Foundation consists of four founding members: Antwain, Ari, Daniel and Dre - Each of us having 10+ years in sales experience and relationships in the fashion industry. We bring together diverse experiences in the business - as collectively we have worked for small niche brands as well as some of the most authoritative and successful brands in the world. At The Foundation, one of our most regarded assets is our team. We have a fantastic staff, whom possess the drive and determination to conquer any and all goals that are set before them. In addition, we are blessed to have multiple decades worth of relationships with retail partners that we revere and treasure. Their businesses are our businesses as our success is directly dependant on their success. Although we are an outside agency, we treat each brand we partner with as if it were our own and pride ourselves on being able to take these brands to greater success employing everything we stand for at The Foundation.

01/23/2015

Packer Shoes x Diadora N.9000 “Azzurri (Made in Italy). Releasing Saturday – January 31st – exclusively at Packer Shoes.

Carrying on tradition...

12/04/2014

A dear friend and family member has unfortunately been in a serious snowboarding accident in Vermont. Brad Carbone loved to be in the outdoors from surfing in the summer to snowboarding in the winter. Brad, loving the outdoors, now has a bigger mountain to climb. He seriously injured his C5 & C6 ver…

07/25/2014

Check out G-SHOCK's limited edition orange and black "Sky Cockpit GW04000R-4AJF Aviation Solar" watch!

G-SHOCK Limited Edition: SKY COCKPIT GW-4000R-4AJF Aviation Solar

07/23/2014

To commemorate the 45th anniversary of the Apollo 11 moon landing Billionaire Boys Club/Ice Cream concocted this "Man On The Moon" collection designed by SK8THING. Click on webshop link below to grab these items: bbcicecream.com.

As an extension of our Summer newsprint artwork, Sk8thing designed a "Man On The Moon" Collection, available now at our flagship and bbcicecream.com.

07/22/2014

Take a look at Unyforme's Drew" Hamlinton floral sweat short, now available at the WEBSHOP. Shop the collection at: www.unyforme.com

Good morning folks, we've fully restocked in our "Drew" Hamlinton floral sweat short via our webshop. Seen here paired with our "Fulton" Tank-Top which also available through our webshop as well.

Both items are part of Summer Delivery. Be sure to shop the collection today: http://www.unyforme.com/collections/summer-14-delivery-2

07/22/2014

Check out Altru Apparel's Fall 2014 collection which will be made available August 1st. Click on the website link below for more information: www.altruapparel.com

Our Fall 2014 Collection will be available August 1st. Our most adventurous collection yet - it is our homage to the outdoors. If you haven't peeped the lookbook, head over to our website now! ✌️

07/21/2014

Check out G-SHOCK's new Gulfmaster GWN-1000!

Lighting Up the new G-SHOCK GULFMASTER GWN-1000.

07/18/2014

Take a closer look at Unyforme's "Danforth" Shorts and "Mulberry" T both available on the webshop. Click on the link below for more information: http://www.unyforme.com/collections/all

Pairing our "Mulberry" T with our "Danforth" short. Both items are now available via our webshop.

http://www.unyforme.com/collections/all

07/16/2014

Check out G-SHOCK's newest look. The solar powered BLACK×BLUE Series watch with multi-band 6 reception.

G-SHOCK Classic in a new look: GW-M5610BA-1

07/14/2014

Check out Unyforme's "Mulberry" Baseball jersey and "Tyson Sweat shorts available in the webshop. Click on the link below to start shopping: http://www.unyforme.com/collections/all

Pairing our "Mulberry" Baseball Jersey with our "Tyson" Sweat shorts for a clean and simple look.

All items in webshop have been restocked, be sure to shop the collection today: http://www.unyforme.com/collections/all

07/14/2014

Danner introduces the "Tachyon" the first lightweight trainer boot to offer the protection and durability demanded from a boot. With features like a full rubber outsole for superior abrasion resistance, traction, and durability, and a GORE-TEX waterproof liner. For more information visit: http://goo.gl/294S05.

Tachyon. Our lightweight trainer, now available in GORE-TEX.

Learn more - http://goo.gl/294S05.

07/11/2014

Check out G-SHOCK's popular Casio GA-300BA wristwatch with sky blue coloring!

Popular large case GA-300BA with sky blue coloring! How do you like it?

07/08/2014

Check out G-SHOCK's new bright orange "GRAVITYMASTER" with the first carbon hand digital compass.

New GRAVITYMASTER in striking orange! The G-SHOCK GW-A1100R-4 with the first carbon hand digital compass in a G-SHOCK.

07/08/2014

Check out Unyforme's "Drew" Hamilton shorts made from a Soft French Terry Cotton and offers a over-all slim fit. For more details click on the link below: http://www.unyforme.com/collections/summer-14-delivery-2

Good morning folks, be sure to check out our "Drew" Hamlinton short. The short is made from a soft French Terry cotton and offers a over-all slim fit. Additional details include, drop-crotch and drawstring waistband for proper waist adjustments.

Shop the collection today: http://www.unyforme.com/collections/summer-14-delivery-2

07/01/2014

Check out Super Sunglasses collaboration with the Andy Warhol Foundation and the release of their debut collection with classic silhouettes from the Italian eyewear maker. America, Classic, Ciccio and Drew frames are offered in simple metallic shades of grey.

RETROSUPERFUTURE® and The Andy Warhol Foundation for The Visual Arts announce a project which brings together Andy Warhol's original artworks and SUPER's distinctive design. In creating this collection of artsy eyewear, the designers have chosen an original series of artworks and have merged them with the brand's iconic silhouettes.

07/01/2014

Be sure to check out Unyforme's "Fulton" tank, the perfect summer piece; both breathable and stylish with mesh back and shoulder detailing. Click on the link below to shop the collection: www.unyforme.com

Good morning folks, here's a closer look at our "Fulton" Tank as part of Summer Delivery 2 release. The Tank also features mesh incents on the back shoulder area - a great choice for a muggy day like today, sizes still available via our webshop:

http://www.unyforme.com/collections/summer-14-delivery-2

06/30/2014

Super Sunglasses introduces the newest addition to the family, the Okinawa. The Okinawa combines the wide size of utilitarian goggles, similar to the the classic aviator style sunglasses- with a manga-esque effect for a perfectly wearable and fitting oversized frame. Get yours today at select SUPER retailers!

The Okinawa borrows its sinuous lines from the classic aviator-style sunglasses, with its slick metal frame. Re-interpreting and re-designing the aviator in an extra-large, oversize format to shield you from the flaming sun, yet perfectly light for those long days on the road.

06/30/2014

G-SHOCK's "Marharishi Lunar Bonsai" is now available! The limited edition watch features the camo pattern all over the strap and the watch case, as well as a maharishi logo on the strap. Be sure to get yours today!

Get your G-SHOCK X maharishi Lunar Bonsai now! (photo credit Andrey Davidovsky)

06/30/2014

Get ready for the holidays! Check out Billionaire Boys Club/Ice Cream exclusive 4th of July Tees at the flagship and webstore!

Exclusive BBC/BGC 4th of July Tees droppin tomorrow at the flagship and webstore.

06/25/2014

Alife sessions presents Ghost Face Killah and Bad Bad Not Good Commemorative T-Shirt. Now Available at AlLIFE New York and the ALIFE online store.

Ghostface Killah x BadBadNotGood ALIFE Sessions Commemorative T-Shirt. Now Available at ALIFE New York and the ALIFE online store.

06/24/2014

Check out Altru Apparel's latest collaboration featuring Bluto, the antagonist from the classic cartoon Popeye.

Yes and yes. Bluto joined our Summer collection this year!

06/24/2014

Give Unyforme's cotton twill "Mulberry" pant. Available in off white and forest green. Shop the collection at: www.unyforme.com

Good morning folks, be sure to check out our "Mullberry" Pant. The pant sports an all-over leaf print and provides a slim fit. Additional details include cuffed bottoms. Some sizes still available via our webshop.

http://www.unyforme.com/collections/summer-14-delivery-2

06/24/2014

Check out Billionaire Boys Club/Ice Cream Summer 2014 tees available at the flagship & webstore. Click on the link below to purchase this BBC Cruisin Tee: https://www.bbcicecream.com/shop/billionaireboysclub-cruisin-t-shirt/

Bunch of new Summer '14 tees have hit the flagship & webstore, including this BBC Cruisin Tee.
https://www.bbcicecream.com/shop/billionaireboysclub-cruisin-t-shirt/

06/23/2014

Unyforme's light-weight mesh "Fulton" Hammer shorts and "Empire" T are now available! Click on the link below to shop the collection: http://www.unyforme.com/collections/summer-14-delivery-2

Pairing our light-weight mesh "Fullton" Hammer short with our "Empire" T for a more laid-back aesthetic. Both pieces are now available as part of our Summer Delivery 2 release.

Shop the collection now: http://www.unyforme.com/collections/summer-14-delivery-2

06/23/2014

Check out G-SHOCKs "Black Force" G-7710 !

G-SHOCK "Black Force" G-7710

06/20/2014

Altru Apparell is restocking their Polaroid logo tee in heather grey. Get yours today! Available under the Graphics Tee page at: www.altruapparel.com

📷! Just in time to roam the Summer - we restocked our Classic Polaroid logo tee in the softest heather grey we could find. Get yours now! Find it under the Graphic Tees page!

06/20/2014

Get your Billionaire Boys Club/Ice Cream Skate Decks! Now available at the Flagship & Webstore.

IC Running Dog, BBC Starfield, & IC Coneman Skate Decks Releasing Tomorrow 6/20 - 12pm EST at the Flagship & Webstore

06/20/2014

Be sure to check out G-SHOCK's military grade GA100SD-8A. Available at G-Shock Store, Soho!

The grade GA100SD-8A in an setting! Cool picture moadiver!

Specs @ http://bit.ly/ga100sd-8a

Available at G-Shock Store, Soho and other fine watch retailers!

06/18/2014

Check out Unyforme's "Tyson" Short as part of the Summer Delivery 2 release. Seen here paired with our "Fullton" Mesh Tank Top. Sizes are still available. Click on the link below to visit the webshop: http://www.unyforme.com/products/tyson-short-heather-grey

Good afternoon folks, be sure to check out our "Tyson" Short as part of our Summer Delivery 2 release. Seen here paired with our "Fullton" Mesh Tank Top.

Some sizes still available via our webshop:

http://www.unyforme.com/products/tyson-short-heather-grey

06/18/2014

The new G-SHOCK Gulfmaster will be released in July!

Address

New York, NY
10018

Opening Hours

Monday	9:30am - 6:30pm
Tuesday	9:30am - 6:30pm
Wednesday	9:30am - 6:30pm
Thursday	9:30am - 6:30pm
Friday	9:30am - 6:30pm

Telephone

+12125752373

Website

http://www.thefndtn.com/, http://twitter.com/the_fndtn, http://the-brand-architects.com/, http://www.tumblr.com/tagged/t

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